Package 02 · Monthly retainer

Ongoing Management

The steady rhythm. Two channels published on schedule, two campaigns live and optimised, one broadcast a month, and a report that says plainly what moved and what didn't. Month one includes the full Start audit.

  • €1000Per month
  • 12Posts monthly
  • 2Channels & campaigns
  • 5 hRevision time
12 POSTS CAMPAIGNS 10 2 channels live 1 broadcast / mo
Deliverables

Everything from Start
in month one. Then this, every month.

  • Two social channels, published on schedule

    Twelve posts and eight to ten stories a month, written and designed by us. Copy that follows the positioning one-pager, simple design that stays consistent, and a calendar you can see a month ahead.

  • Editing of the material you send

    Photos and clips from your phone come in, finished assets go out — cropped, colour-corrected, captioned, cut to the right length for each platform. The more raw material you send, the better the month looks.

  • Up to two ad campaigns, launched and managed

    Meta or Google. Audiences, creatives, copy, setup and ongoing optimisation. Ad budget is billed to you directly by the platform from your own account — we recommend a minimum of €300–500 per month for a campaign to leave the learning phase.

  • One broadcast a month — email or Viber

    Written, designed, segmented and sent. One well-timed message to people who already know you usually outperforms a week of cold reach.

  • A metrics report and a call

    Reach, engagement, cost per result, what we changed and what we plan to change next — in language you don't need a marketing degree to read. Followed by a call to decide together.

  • Five hours for revisions and small jobs

    Rewrites, an extra story for something happening today, a quick banner, a change to a landing section. Booked in the month, not carried over.

Worth being clear about
  • Ad spend is separate. Platforms bill your account directly. Our fee is for the work, never a percentage of your budget.
  • No landing pages or SEO here. Those live in Turnkey Growth.
  • Two channels, not five. Doing two properly beats doing five badly, and we would rather say so up front.
The month

How a month actually runs

  1. 01

    Plan & approve

    The calendar for the coming month lands with you, built from the positioning document. You approve or redirect — one round, in writing, so nothing stalls.

    Week 1
  2. 02

    Produce & schedule

    Copy written, assets edited, everything queued. Campaigns refreshed with new creatives so the audience doesn't burn out on the same three images.

    Weeks 1–2
  3. 03

    Publish, respond, optimise

    Posts and stories go live, campaigns get adjusted on real numbers rather than on a fixed schedule, the broadcast goes out.

    Weeks 2–4
  4. 04

    Report & decide

    Numbers, verdict, and the plan for next month — on a call, not buried in an attachment nobody opens.

    Week 4
Next step

Consistency beats intensity.

A predictable month, every month, with someone accountable for the numbers. Let's see whether it fits your business.